Did You Know...
The top social media platforms used by marketers are Facebook, Instagram, and Twitter.
80% of marketers use visual assets in their social media marketing. Video (63%), alone, has also surpassed blogging (60%) in usage as a social media marketing asset.
A significant 87% of all marketers indicated that their social media efforts have generated more exposure for their businesses. Increased traffic was the second major benefit, with 78% reporting positive results. More than half of marketers who’ve been using social media for more than 2 years report it helped them improve sales.
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Organic posts are increasing…48% of marketers have increased their Instagram organic activities and 50% of marketers have increased their organic activities on Facebook. 66% of marketers plan on increasing their Instagram organic activities. Source
did you know...
By 2021, mobile video will account for 78% of total mobile data traffic.
Videos 20 minutes in length or longer account for 55% of total video consumption time on smartphones. Source
According to a 2018 HubSpot survey, 54% of consumers wanted to see more video content from a brand or business they support.
Social Media Marketing
Video & Photography